All you wanted to know about Marketing Jobs in India - Career Rapidly

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Monday, February 4, 2019

All you wanted to know about Marketing Jobs in India

Marketing is an integral part in the growth of every company, be it big or small or entirely a new start-up. A company’s products and services become highly recommended only with proper branding and marketing tactics. An effective marketing campaign can only bring about the sales of products and services, leading to the growth of the business. Hence, for every industry/sector/service, a marketing team is required. For young professionals, marketing jobs are highly sought-after in India. India is one of the fastest-emerging economies of the world. We see a significant growth of various industrial domains. And, the country is a fastest growing corporate hub too. Hence, in India, marketing career is a progressive career.


Marketing Jobs in India

What are Marketing Jobs? 

Marketing jobs are those kind of jobs which require continuous analyzing of marketing trends in the market, develop marketing strategies for growth of business, and executing techniques to increase profitability. So if you feel that marketing is confined to only door-to-door sales or pitching your products for sale, then you are mistaken. It is much a broader concept and require well-qualified professionals. At an entry level, most candidates learn the job with hands-on training.

There are various marketing jobs available in the current market like as follows: 

  • Marketing Specialist
  • Social Media Manager
  • Digital Marketing Manager
  • Email Marketing Manager
  • Product Manager
  • Marketing Analyst
  • Advertising Manager
  • Brand Manager
  • Public Relations Manager
  • Chief Marketing Officer
  • eCommerce Manager
  • Sales Manager
  • Project Managers and so on 

Eligibility Conditions for Marketing Jobs

Many say that you can pick up marketing skills while on the job. Hence, graduates can join in marketing jobs, initially as interns and then executives. But, many of the big organizations or MNCs prefer qualified marketing professionals, who are MBAs with specialization in marketing or Engineers with MBA marketing degree. Graduates with Bachelors in Business Administration (BBA) or Bachelors in Business Management (BBM) are also eligible for marketing jobs. For a successful marketing career, it is advisable to have a professional degree. Interested candidates can also opt for diploma course, Post Graduate Diploma in Management (PGDM).

A management degree helps you to choose a specialization in marketing or specific industry knowledge, which helps you to make a proper choice in marketing jobs. There are various fields in marketing like as sales & marketing, consumer behavior, competitor analysis, market research, brand management, creative, advertising etc.

Marketing Jobs Career Scope in India 

All industries/organizations/businesses require qualified marketing executives/managers who can guide their company to the pinnacle of success. At an entry level, you join as a marketing executive, and in due course of time, with performance and experience, you can be promoted to team lead positions, managerial positions and finally as Marketing Head. So, marketing jobs have great progressive growth aspects.

There are marketing jobs available in both Government and Private organizations. Right from PSUs to private companies and MNCs, from FMCG companies to IT and ecommerce companies, from real estate to automobiles, from health to tourism, there are lots of avenues of jobs in Marketing. A marketing professional has the option to go into diverse fields, and is indeed a rewarding career. With our country’s economy developing, reforming and progressing reasonably fast, there is huge potential of a prosperous career in marketing jobs in India.

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